Smart marketers know that our brains are wired to ignore the mundane and expected. They also know that if you want to stand out in a mass of mediocrity, you need to make an emotional connection with your audience. What’s that got to do with your resume (and LinkedIn profile)? Everything.
Stop brushing off those performance evals as a nuisance and hesitating to gather recommendations — whether in the form of a letter or on your LinkedIn profile — because I’ve got 7 ways to use quotes and snippets from all 3 to blow away the competition.
Even if that coveted position seems like a lost cause, stay the course. By taking steps to demonstrate that you’re a consummate professional, you can position yourself for a job offer even when you’re not the candidate they initially chose to hire.
Switching up those boring, generic LinkedIn invites doesn’t only demonstrate that you aren’t reaching out just because you need something, but it sets you apart from the lazy majority with proof that you’re a pro who takes the time to show you care.
LinkedIn has made connecting so damned easy that at times the ease of connecting actually defeats its own purpose. You don’t have to let that happen. If you’re into building more than just the number of your connections, then I’ve got some tips and tools for you.